Data protection

1) Information about the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is BigJoys, Denis Terre, Carl-Goerdeler-Str. 2, 53340 Meckenheim, Germany, phone: 017622272242, email: info@suma-trend.de. The person responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of the processing of personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (eg orders or inquiries to the person responsible), this website uses an SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

If you only use our website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

• Our visited website
• Date and time at the time of access
• Amount of data sent in bytes
• Source/reference from which you came to the page
• Browser used
• Operating system used
• IP address used (if necessary: ​​in anonymous form)

The processing takes place in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

3) Hosting & Content Delivery Network

Hosted by Shopify
We use the shop system of the service provider Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify") for the purpose of hosting and displaying the online shop on the basis of a processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the aforementioned Shopify services, data may also be processed as part of further processing on behalf of Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc .or Shopify (USA) Inc. In the case of the transmission of data to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by the European Commission's adequacy decision. For more information about Shopify's privacy policy, visit the following website: https://www.shopify.de/legal/datenschutz
Further processing on servers other than those of Shopify mentioned above only takes place within the scope communicated below.

4) cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), some of these cookies remain on your end device for a longer period of time and enable page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage period in the overview of the cookie settings in your web browser.
If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Article 6 (1) (b) GDPR either for the execution of the contract, in accordance with Article 6 (1) (a) GDPR in the event that consent has been given or in accordance with Art. 6 (1) (f) GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general.
Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contact

5.1 - Facebook Chat
To answer live support requests, we use the Facebook chat plugin from Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook"). accounts are required.
If you contact us via the service, Facebook grants us access to your "public information" such as name, profile and cover photo, gender, networks, username and Facebook ID stored on Facebook. We use this information and other information that you may provide to us in the chat only to the extent that this is necessary to process your request and for the respective communication (e.g. for personal contact). If your contact is aimed at concluding a contract or concerns the processing of a contract that has already been concluded, the legal basis for the processing of this data by us is Article 6 (1) (b) GDPR. In all other cases, the legal basis for the processing is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. To the best of our knowledge, the content of the conversations is not evaluated by third parties for advertising or market research purposes. After your request has been processed, recorded chat logs will be deleted by us. However, Facebook reserves the right to continue storing them if necessary. Further information can be found in Facebook's terms of use (https://www.facebook.com/terms ) and Facebook's data protection information https://www.facebook.com/privacy/explanation/ be removed.
- ManyChat with Facebook Messenger integration
To contact and communicate, we use ManyChat, a chatbot integration for the Facebook Messenger of ManyChat Inc., 535 Everett Ave, Apt. 312, Palo Alto, CA 94301, USA ("ManyChat"). Our ManyChat chatbot can be called up via the "Facebook Messenger" and, depending on user preference, provides information about news and/or answers user questions.
When contacting us via ManyChat, personal data is processed that originates from the use of Facebook Messenger. Registration on Facebook is required to use ManyChat.
On the one hand, your Facebook ID is stored in our system. In addition, ManyChat stores the messages that you exchange with the chatbot. Facebook grants us access to your "public information" such as name, profile and cover photo, gender, networks, username and Facebook ID stored on Facebook. We use this information exclusively to be able to operate ManyChat in such a way that, for example, a personal address is possible. To the best of our knowledge, the content of the conversations is not evaluated by third parties for advertising or market research purposes. We refer here to Facebook's terms of use (https://www.facebook.com/terms ) and Facebook's privacy policy: https://www.facebook.com/privacy/explanation/ .
If you optionally register in our messenger bot to receive advertising, giving your express consent, you will receive regular messages from us about current offers and promotions. You have the option at any time to unsubscribe from the information for the future and thus revoke your consent. ManyChat will notify you of the possibility to unsubscribe; alternatively, you can initiate the unsubscribe process with the "Unsubscribe" command. By unsubscribing from ManyChat messages (revocation of your consent), your data will be deleted from the list of message recipients. In this case, any recorded chat logs will also be automatically deleted.
If you register for regular notifications in the course of direct advertising, giving your express consent, your data will be processed exclusively in accordance with Article 6(1)(a) GDPR. If your contact is aimed at concluding a contract or concerns the processing of a contract that has already been concluded, the legal basis for processing is Article 6 (1) (b) GDPR. In all other cases, the legal basis for the processing is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. Your data will be deleted once your request has been processed.
We have concluded an order processing contract with ManyChat, with which we oblige ManyChat to protect our customers' data and not to pass it on to third parties.
You can find more information on data protection when using ManyChat at: https://manychat.com/privacy.html
- Shopify Chat
This website uses the live chat system Shopify Chat, a service of Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada ("Shopify") for customer support purposes. Shopify collects and stores anonymous user data to respond to live support requests. User profiles can be created from this anonymous data under a pseudonym. Cookies may be used. Cookies are small text files that are stored locally in the cache of the website visitor's Internet browser. Cookies enable recognition of the Internet browser. If the information collected in this way has a personal reference, processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in effective customer service and the statistical analysis of user behavior for optimization purposes.
The data collected with the Shopify technologies will not be used to personally identify the visitor to this website and will not be combined with personal data about the bearer of the pseudonym without the separate consent of the person concerned. In order to avoid the storage of Shopify cookies, you can set your Internet browser so that no more cookies can be stored on your computer in the future or cookies that have already been stored are deleted. However, switching off all cookies can mean that some functions on our website can no longer be executed. You can object to the collection and storage of data for the purpose of creating a pseudonymised user profile at any time with effect for the future by sending us your objection informally by e-mail to the e-mail address given in the imprint.
In the case of data transfers to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by the European Commission's adequacy decision.

5.2 Own evaluation reminder (no dispatch by a customer evaluation system)
We use your e-mail address as a one-time reminder to submit an evaluation of your order for the evaluation system we use, provided that you have given us your express consent to this during or after your order in accordance with Article 6 (1) (a) GDPR.
You can revoke your consent at any time by sending a message to the person responsible for data processing.

5.3 Review Reminder by Real Reviews from Net Reviews
If you have given us your express consent to this during or after your order in accordance with Article 6 Paragraph 1 lit. CS 40494, 13002 Marseille, France (www.authentic-reviews.com) to send you a review reminder email.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to the rating platform.

5.4 Judgment Reminder and Review by Judge.me
If you have given us your express consent to this during or after your order in accordance with Art. 6 Paragraph 1 lit. PO Box 7403, Jackson, Wyoming 83002, USA, to have them email you a review reminder. You can revoke your consent at any time by sending a message to the person responsible for data processing or to the rating platform Judge.me.
Our website also includes functions for collecting and displaying product reviews from the Judge.me service. Certain personal data is processed to verify customer ratings as part of the rating process. If you submit a rating on our website, your first and last name, your email address, order date and number as well as your name and, if applicable, international references (GTIN/ISDNF) will be collected, sent to Judge.me and evaluated there in order to verify the legitimacy a customer rating for a specific order. This processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in guaranteeing the authenticity of customer reviews by ensuring that they are related to the transaction and preventing review abuse. After the evaluation has been checked and approved, the data will be deleted from Judge.me. All of the aforementioned processing may also result in the transmission of personal data to the servers of Judge.me LLC in the USA.
Judge.me's privacy policy can be found at: https://judge.me/privacy

5.5 Review Reminder by Reviews.io
If you have given us your express consent to this during or after your order in accordance with Art. 6 Paragraph 1 lit , 10245 Berlin, so that they can send you a review reminder by e-mail. You can revoke your consent at any time by sending a message to the person responsible for data processing or to the rating platform.

5.6 When contacting us (e.g. via contact form or email), personal data will be processed – exclusively for the purpose of processing and answering your request and only to the extent required for this. The legal basis for the processing of this data is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no legal storage obligations to the contrary

6) Data processing when opening a customer account

In accordance with Article 6 Paragraph 1 Letter b GDPR, personal data will continue to be collected and processed to the extent required in each case if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the corresponding form on our website. A deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. After your customer account has been deleted, your data will be deleted provided that all contracts concluded have been completed, there are no legal retention periods to the contrary and we have no legitimate interest in further storage.

7) Comment function

As part of the comment function on this website, your comment, information about the time the comment was created and the name of the commentator you have chosen will be saved and published on this website. Furthermore, your IP address will be saved for security reasons in order to enable attribution to the author in the event of illegal comments. Your e-mail address will be saved so that you can be contacted if a third party should complain that your published content is illegal.

As a user, you can subscribe to the follow-up comments. You will receive a confirmation email to ensure that you are the owner of the email address provided (double opt-in procedure). The legal basis for data processing in the case of subscribing to comments is Article 6 (1) (a) GDPR. You can unsubscribe from current comment subscriptions at any time with effect for the future. For more information on how to unsubscribe, please refer to the confirmation e-mail.

8) Use of Customer Data for Direct Marketing

8.1 Subscribing to our email newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing further data is voluntary and is used to be able to address you personally. We use the so-called double opt-in procedure to send the newsletter, which ensures that you only receive the newsletter if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data we collect when registering for the newsletter is used strictly for the intended purpose. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

8.2 - Newsletter dispatch via Shopify Email
Our email newsletters are sent via Shopify Email, a service of Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), to which we send your pass on the data provided when registering for the newsletter. This transfer takes place in accordance with Article 6 (1) (f) GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. The data you enter for the purpose of subscribing to the newsletter (e.g. e-mail address) is generally stored on Shopify's servers in the EU.
As part of the aforementioned Shopify services, data can also be processed as part of further processing on behalf of Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc. or Shopify (USA) Inc. In the case of the transmission of data to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by the European Commission's adequacy decision.
Shopify uses this information to send and statistically evaluate the newsletter on our behalf. For the evaluation, the e-mails sent can contain so-called web beacons or tracking pixels, which represent one-pixel image files that are stored on our website. In this way it can be determined whether a newsletter message has been opened and which links have been clicked on. Technical information is also recorded (e.g. time of retrieval, IP address, browser type and operating system). The data is only collected in a pseudonymised form and is not linked to your other personal data; direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyzes can be used to better adapt future newsletters to the interests of the recipients. If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.
Furthermore, Shopify can use this data in accordance with Art. 6 (1) (f) GDPR itself based on its own legitimate interest in the needs-based design and optimization of the service and for market research purposes, for example to determine which countries the recipients come from. However, Shopify does not use the data of our newsletter recipients to write to them themselves or to pass the data on to third parties.
We have entered into an order processing agreement with Shopify, with which we oblige Shopify to protect our customers' data and not to pass it on to third parties.
Shopify's privacy policy can be viewed here: https://www.shopify.de/legal/datenschutz

8.3 Goods Availability Notification by Email

For items that are temporarily unavailable, you can opt-in to receive email notifications of stock availability. We will send you a one-time email message about the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. Providing further data is voluntary and may be used to address you personally. We use the so-called double opt-in procedure for sending e-mails, which ensures that you only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Article 6 (1) (a) GDPR. We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data collected by us when registering for our email notification service for the availability of goods is used strictly for the intended purpose. You can unsubscribe from the availability notifications at any time by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data that goes beyond this, which is permitted by law and about which we will inform you in this declaration .

9) Data processing for order processing

9.1 - Transmission of image files for order processing by e-mail
On our website, we offer customers the option of ordering the personalization of products by sending image files by email. The submitted image will be used as a template for personalizing the selected product.
The customer can send us one or more image files from the memory of the end device used via the e-mail address provided on the website. We then record, store and use the files transmitted in this way exclusively to manufacture the personalized product in accordance with the respective service description on our website. If the transmitted image files are passed on to special service providers for the production and processing of the order, you will be explicitly informed about this in the following paragraphs. Any further transfer does not take place. If the transmitted files or the digital motifs contain personal data (in particular images of identifiable persons), all the processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Article 6 (1) (b) GDPR. After the order has been processed, the transmitted image files are automatically and completely deleted.

9.2 Insofar as it is necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned bank in accordance with Article 6 Paragraph 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data you provide when ordering (name, address, e-mail address) in order to inform you within the framework of our legal information obligations in accordance with Art. 6 Para 1 lit. c GDPR via a suitable communication channel (e.g. by post or e-mail) about upcoming updates in the period stipulated by law. Your contact details will be used strictly earmarked for notifications about updates owed by us and will only be processed by us for this purpose to the extent that this is necessary for the information in question.

In order to process your order, we also work together with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

9.3 In order to fulfill our contractual obligations towards our customers, we work together with external shipping partners. We pass on your name and your delivery address and, if necessary for the delivery, your telephone number, exclusively for the purpose of delivering the goods to a shipping partner selected by us, Art. 6 (1) (b) GDPR.

9.4 Use of special service providers for order processing and processing

- DSers
Orders are processed using the "DSers" dropshipping tool, a service provided by Bowers Enterprises, LLC, 109 Cloister Drive, Peachtree City, GA 30269, USA. Name, address and any other personal data will be passed on to the respective shipping partner/supplier on our behalf in accordance with Article 6 Paragraph 1 Letter b GDPR exclusively for the purpose of delivering the goods via DSers. Your data will only be passed on to the extent that this is actually necessary to process the order. We have concluded an order processing contract with DSers, with which we oblige DSers to protect the data of our customers and not to pass it on to third parties. For more information on DSers' privacy policy, please visit https://www.dsers.com/privacy .
- Fiverr
Orders are processed via the “Fiverr” service from Fiverr International Ltd., Eliezer Kaplan St. 8, Tel Aviv-Yafo, Israel (“Fiverr”). Name, address and any other personal data (depending on the offer, in particular photographs of identifiable persons sent to us) are passed on to Fiverr exclusively for processing the online order in accordance with Article 6 (1) (b) GDPR. If necessary, Fiverr will commission freelancers to process the contract and pass on the above data to them to the extent necessary. To protect data and to ensure data security, Fiverr has concluded individual order data processing contracts with all commissioned freelancers. The European Commission has issued an adequacy decision for Israel, which certifies that Israel has a level of data protection comparable to that of the EU. Details of Fiverr's data protection and privacy policy can be found at: https://www.fiverr.com/privacy-policy ?source=footer
- Order Printer Pro
For the accounting and logistical organization of orders, we use the "Order Printer Pro" service from FORSBERG+TWO, Tranegårdsvej 74, 2900, Hellerup, Denmark, for the automated creation of invoices, receipts, shipping labels and other business documents. If personal order data is processed via the service to prepare these documents, the processing takes place in accordance with Article 6 (1) (b) GDPR exclusively for the proper processing of online orders.
- Parcel Perform
In order to enable the customer to track his shipment after ordering, we use the services of Parcel Perform Pte Ltd., 38 Dakota Crescent, #16-09, Singapore 399938 ("Parcel Perform"). Integrated directly on our website, Parcel Perfom enables the customer to query the shipping status by entering the tracking number for orders placed with us, without having to contact the transport company directly. Parcel Perform will also send dispatch notification and delivery status updates on our behalf upon your request. For this purpose, we provide certain customer data (mail address, first and last name, which is also in the customer's interest, which is also in the customer's interest, transparent and reliable, in accordance with Art. 6 Para. 1 lit f GDPR, based on our legitimate interest in effective and informative customer communication and the address) together with the shipment number to Parcel Perform. If legally required, this transfer will instead only take place on the basis of your express consent in accordance with Article 6 (1) (a) GDPR, which you can revoke at any time with effect for the future by notifying the person responsible.
Your data will not be passed on to third parties by Parcel Perform and will only be processed for the purpose stated above. Once the shipment has been completed, Parcel Perform will delete the data.
We have concluded an order processing contract with Parcel Perform, with which we oblige Parcel Perform to protect the data of our customers in accordance with legal requirements.
Details of Parcel Perfom's privacy policy are at https://www.parcelperform.com/privacy viewable.
- Posterly
Orders are processed via “Posterly”, a service provided by Shoptigrator ApS, Betonvej 10, 4000 Roskilde, Denmark (“Posterly”). Name, address and any other personal data will be passed on to Posterly in accordance with Article 6 Paragraph 1 Letter b GDPR exclusively for processing the online order. Your data will only be passed on to the extent that this is actually necessary to process the order. Details on data protection and Posterly's data protection declaration can be viewed at: https://shoptigrator.com/pages/posterly-privacy-policy
- posterXXL
Orders are processed by the service provider "posterXXL" from posterXXL GmbH, Infanteriestraße 11a, 80797 Munich. Name, address and any other personal data will be passed on to posterXXL exclusively for processing the online order in accordance with Article 6 Paragraph 1 Letter b GDPR. Your data will only be passed on to the extent that this is actually necessary to process the order. Details on data protection at posterXXL and the data protection declaration of posterXXL GmbH can be found at https://www.posterxxl.de/datenschutzerklaerung viewable.
- Printful
The order processing takes place via the service provider "Printful" of Printful, Inc. 11025 West Lake Drive,
Charlotte, NC28273, USA. Name, address and any other personal data will be passed on to Printful in accordance with Article 6 Paragraph 1 Letter b GDPR exclusively for processing the online order. Your data will only be passed on to the extent that this is actually necessary to process the order. Details of Printful's privacy policy and Printful, Inc.'s privacy policy are available at https://www.printful.com/policies/privacy viewable.
- shirtee
For the operation of our website we work together with the online portal shirtee.com/de of Boender & Beutel GmbH, Vogelsanger Straße 356-358, 50827 Cologne ("shirtee"). For the purpose of ordering, a shirtee user interface is integrated via iFrame and a connection to the shirtee servers and website is established. This can result in the exchange of data. When using the integrated user interface, there is a change of responsibility under data protection law to shirtee. The user behavior in the context of the displayed user interface takes place under the sole data sovereignty of shirtee. For further information on shirtee's data protection, the iFrame includes shirtee's data protection declaration as well as the option to administrate cookies used by shirtee. Furthermore, the orders on our website are processed via shirtee. Name, address and any other personal data are passed on to shirtee exclusively for the purpose of processing the online order in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on to the extent that this is actually necessary to process the order.
- Shirtigo
Orders are processed by the service provider "Shirtigo" (Shirtigo GmbH, Siemensstraße 2, 50354 Hürth). Name, address and any other personal data will be passed on to Shirtigo exclusively for processing the online order in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on to the extent that this is actually necessary to process the order. Details on Shirtigo's data protection and the data protection declaration of Shirtigo GmbH can be found under https://www.shirtigo.de/datenschutzerklaerung viewable.
- Shopify Digital Download
The order is processed via the "Digital Downloads" service of Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"). Mail address and, if applicable, first and last name of the customer are passed on to Shopify exclusively for the processing of online orders in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on to the extent that this is actually necessary for the processing of the order are on the website are below https://www.shopify.de/legal/datenschutz viewable.
- Shopify Order Printer
For the accounting and logistical organization of orders, we use the "Order Printer" service of Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify") for automated creation of invoices, receipts, shipping labels and other business documents. If personal order data is processed via the service to prepare these documents, the processing takes place in accordance with Article 6 (1) (b) GDPR exclusively for the proper processing of online orders.
- Spreadshirt
Orders are processed using the "Spreadshirt" service from sprd.net AG, Gießerstraße 27, 04229 Leipzig ("Spreadshirt"). Name, address and any other personal data will be passed on to Spreadshirt in accordance with Article 6 Paragraph 1 lit. b GDPR exclusively for processing the online order. Your data will only be passed on to the extent that this is actually necessary to process the order.
Details on Spreadshirt's data protection and sprd.net AG's data protection declaration can be found at https://www.spreadshirt.de/datenschutz-C3928 viewable.
- Xcentral
Orders are processed via Xentral, a service provided by Xentral ERP Software GmbH, Fuggerstrasse 11, 86150 Augsburg (“Xentral”). Name, address and any other personal data will be passed on to Xentral in accordance with Article 6 Paragraph 1 Letter b GDPR for the purpose of processing the online order. Your data will only be passed on to the extent that this is actually necessary to process the order. Xentral is also used for accounting. Xentral processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.
If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions. Details of Xentral's privacy policy can be found at the following link: https://xentral.com /de /datenschutz /

9.5 Disclosure of personal data to shipping service providers

- German postal service
If the goods are delivered by Deutsche Post (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn), we will provide your e-mail address in accordance with Article 6 (1) (a) GDPR before delivery of the goods for the purpose of coordinating a delivery date or delivery notification to Deutsche Post, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Deutsche Post for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with Deutsche Post in advance or to issue a delivery notification.
The consent can be revoked at any time with effect for the future to the above-mentioned person responsible or to Deutsche Post.
-DHL
If the goods are delivered by the transport service provider DHL (DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn), we will provide your e-mail address in accordance with Article 6 (1) (a) GDPR before the goods are delivered for the purpose of coordination of a delivery date or delivery notification to DHL, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DHL for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DHL or the delivery notification is not possible.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider DHL.
- DHL Freight
If the goods are delivered by the transport service provider DHL (DHL Freight GmbH, Godesberger Allee 102-104, 53175 Bonn, Germany), we will provide your e-mail address in accordance with Article 6 Paragraph 1 lit goods to DHL for the purpose of coordinating a delivery date or delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DHL for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DHL or the delivery notification is not possible.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider DHL.
- DPD
If the goods are delivered by the transport service provider DPD (DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg), we will provide your e-mail address and your telephone number before the goods are delivered in accordance with Article 6 (1) (a) GDPR for the purpose of coordinating a delivery date or for delivery notification to DPD, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DPD for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DPD or the delivery notification is not possible.
Consent can be revoked at any time with effect for the future from the above-mentioned person responsible or from the transport service provider DPD.
- FedEx
If the goods are delivered by the transport service provider FedEx (FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach), we will provide your e-mail address and telephone number before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or delivery notification to FedEx, provided that you have given your express consent to this during the ordering process. Otherwise, we only pass on the name of the recipient and the delivery address to FedEx for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with FedEx in advance or to provide notification of delivery.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider FedEx.
- General Overnight (GO!)
If the goods are delivered by the transport service provider GO! (GO! Express & Logistics (Deutschland) GmbH, Brühler Straße 9, 53119 Bonn), we will provide your e-mail address in accordance with Art. 6 Para. 1 lit or for delivery notification to GO! further, provided that you have given your express consent to this during the ordering process. Otherwise, we only give GO! the name of the recipient and the delivery address for the purpose of delivery in accordance with Art. continue. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with GO! or the delivery notice is not possible.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider GO! be revoked.
- GLS
If the goods are delivered by the transport service provider GLS (General Logistics Systems Germany GmbH & Co. OHG, GLS Germany-Strasse 1 - 7, 36286 Neuenstein), we will provide your e-mail address in accordance with Art. 6 Para. 1 lit. a DSGVO before the delivery of the goods for the purpose of coordinating a delivery date or for delivery notification to GLS, provided that you have given your express consent to this in the ordering process. Otherwise, for the purpose of delivery in accordance with Article 6 Paragraph 1 lit DSGVO only the name of the recipient and the delivery address on to GLS. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with GLS in advance or to send status information about the delivery of the shipment.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider GLS.
- Hermès
If the goods are delivered by the transport service provider Hermes (Hermes Logistik Gruppe Deutschland GmbH, Essener Straße 89, 22419 Hamburg), we will provide your e-mail address before the goods are delivered in accordance with Article 6 (1) (a) GDPR for the purpose of coordinating a delivery date or for delivery notification to Hermes, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Hermes for the purpose of delivery in accordance with Article 6(1)(b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with Hermes in advance or to send status information about the delivery of the shipment.
The consent can be revoked at any time with effect for the future to the person responsible or to the transport service provider Hermes.
- INTEX parcel service GmbH
If the goods are delivered by the transport service provider INTEX (INTEX Paketdienst GmbH, In der Held 2, 66620 Nonnweiler-Otzenhausen), we will provide your e-mail address before the goods are delivered in accordance with Article 6 (1) (a) GDPR for the purpose of coordinating a delivery date or for delivery notification to INTEX, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to INTEX for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with INTEX or the transmission of status information on the delivery of the shipment is not possible.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider INTEX.
- Overnight
If the goods are delivered by the transport service provider Overnite (Overnite Transport Service GmbH, Oskar-Jäger-Straße 129, 50825 Cologne), we will provide your e-mail address in accordance with Article 6 (1) (a) GDPR before the delivery of the goods to Overnite for the purpose of coordinating a delivery date or delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Overnite for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with Overnite or the delivery notification is not possible.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider Overnite.
- Post CH
If the goods are delivered by the transport service provider Post CH (Schweizerische PostAG, Switzerland, Wankdorfallee 4, 3030 Bern), we will give your e-mail address to Swiss Post before the goods are delivered for the purpose of coordinating a delivery date or notification of delivery CH if you have given your express consent to this during the ordering process. Otherwise we will only pass on the name of the recipient and the delivery address to Post CH for the purpose of delivery. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with Post CH in advance or to send status information about the shipment delivery.
Consent can be revoked at any time with effect for the future from the above-mentioned person responsible or from the transport service provider Post CH.
- NOX night express
If the goods are delivered using “NOX Nachtexpress” by the transport service provider Innight Express Germany GmbH, Katzbergstr. 3, D-40764 Langenfeld (“Innight”), we will give your e-mail address and/or your telephone number (if this is more useful for a vote) before the goods are delivered in accordance with Article 6 (1) (a) GDPR for the purpose of coordinating a delivery date or for delivery notification to Innight, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Innight for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with Innight in advance or to send status information about the delivery of the shipment.
The consent can be revoked at any time with effect for the future to the above-mentioned person responsible or to the transport service provider Innight.
- Schenker
If the goods are delivered by the transport service provider Schenker (Schenker Deutschland AG, Lyoner Straße 15, 60528 Frankfurt am Main), we will provide your e-mail address in accordance with Article 6 (1) (a) GDPR before the goods are delivered for the purpose of coordinating a delivery date or for delivery notification to Schenker, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to the donor for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with Schenker in advance or to announce the delivery. The consent can be revoked at any time with effect for the future to the above-mentioned person responsible or to Schenker.
- TNT
If the goods are delivered by the transport service provider TNT (TNT Express GmbH, Haberstraße 2, 53842 Troisdorf), we will provide your e-mail address before the goods are delivered in accordance with Article 6 (1) (a) GDPR for the purpose of coordination of a delivery date or notification of delivery to TNT, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to TNT for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with TNT in advance or to send status information about the delivery of the shipment.
The consent can be revoked at any time with effect for the future to the person responsible or to the transport service provider TNT.
- UPS
If the goods are delivered by the transport service provider UPS (United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss), we will provide your e-mail address before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or delivery notification to UPS, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to UPS for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with UPS in advance or to transmit status information about the delivery of the shipment.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to the transport service provider UPS.
- X4U
If the goods are delivered by X4U (Express for you GmbH, Breitwies 8, 86465 Welden), we will provide your e-mail address in accordance with Art. 6 Paragraph 1 lit delivery date or delivery notification to X4U, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to X4U for the purpose of delivery in accordance with Article 6 (1) (b) GDPR. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with X4U or the delivery notification is not possible.
The consent can be revoked at any time with effect for the future to the person responsible mentioned above or to X4U.

9.6 Use of payment service providers (payment services)

- giropay
When paying via "giropay", the payment is processed by giropay GmbH, An der Welle 4, 60322 Frankfurt/Main, to whom we pass on the information you provided during the ordering process together with the information about your order. Your data will be passed on in accordance with Article 6 Paragraph 1 Letter b GDPR exclusively for the purpose of payment processing and only to the extent that it is necessary for this. You can find more information about the data protection provisions of giropay GmbH at the following Internet address: https://www.giropay.de / legal / privacy policy
- Klarna
If a Klarna payment service is selected, the payment will be processed via Klarna Bank AB (publ), https://www.klarna.com /de / , Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). In order to enable the payment to be processed, your personal data (first and last name, street, house number, postal code, city, gender, e-mail address, telephone number and IP address) as well as data relating to the order are collected (e.g. invoice amount, item, type of delivery) to Klarna for the purpose of identity and creditworthiness checks, provided that you have expressly consented to this in accordance with Article 6 (1) (a) GDPR as part of the ordering process. You can see here which credit agencies your data can be forwarded to:
https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_de /credit_rating_agencies
The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values. Klarna uses the information received about the statistical probability of non-payment for a balanced decision on the establishment, implementation or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for contractual payment processing.
Your personal information will be processed in accordance with the applicable data protection regulations and in accordance with the information in Klarna's data protection regulations for data subjects based in Germany https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_de /privacy
or for data subjects based in Austria https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_at /privacy
treated.
- Master payment
If you select the payment methods "direct debit (direct debit)" and/or "delivery on account" and/or "hire purchase" via Masterpayment, you will be asked to enter your personal data (first and last name, street, house number, zip code, city, date of birth) during the ordering process , e-mail address, telephone number and, in the case of direct debit, the specified account details). In order to safeguard our legitimate interest in determining the solvency of our customers, we transfer this data to Masterpayment LTD, 483 Green Lanes, London, N13 4BS, Great Britain ( "Master payment") forwarded. On the basis of the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment history), Masterpayment checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks. In addition to Masterpayment's internal criteria in accordance with Art. 6 (1) (f) GDPR, identity and creditworthiness information from the following credit agencies can also be included for the decision in the context of the application review:
- CCreditreform Boniversum GmbH, Hammfelddamm 13, 41460 Neuss, Tel.: +49 (0)2131-109-501, Fax: -557
- CRIF GmbH, Friesenweg 4, House 12, 22763 Hamburg, Tel.: +49 (0)40-89803-0, Fax: -419
- SCHUFA Holding AG, Kormoranweg 5, D-65201 Wiesbaden, Tel.: +49 (0)611-9278-0, Fax: -109
The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values.
You can object to this processing of your data at any time by sending a message to the person responsible for data processing or to Masterpayment. However, Masterpayment may still be entitled to process your personal data if this is necessary for contractual payment processing.
-Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment in installments" via PayPal, we pass on your payment data to PayPal (Europe) Sarl et Cie, SCA, 22- 24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"), continue. The transfer takes place in accordance with Art. 6 Paragraph 1 lit. b GDPR and only to the extent that this is necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "payment in installments" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Article 6 (1) (f) GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check in relation to the statistical probability of payment default for the purpose of deciding whether to provide the respective payment method. The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values. Further data protection information, including information on the credit agencies used, can be found in PayPal's data protection declaration: https://www.paypal.com /de /webapps /mpp /ua /privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Paypal checkout
This website uses PayPal Checkout, an online payment system from PayPal, which consists of PayPal's own payment methods and local third-party payment methods.
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "Pay later" via PayPal, we pass on your payment data to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L -2449 Luxembourg (hereinafter "PayPal"), continue. The transfer takes place in accordance with Art. 6 Paragraph 1 lit. b GDPR and only to the extent that this is necessary for payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "Pay later" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Article 6 (1) (f) GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check in relation to the statistical probability of payment default for the purpose of deciding whether to provide the respective payment method. The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
If you select the PayPal payment method "purchase on account", your payment data will first be sent to PayPal to prepare the payment, after which PayPal will forward it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") to carry out the payment. The legal basis is Article 6 (1) (b) GDPR. In this case, RatePay carries out an identity and credit check on its own behalf to determine solvency in accordance with the principle already mentioned and gives your payment data to credit agencies based on the legitimate interest in determining solvency in accordance with Article 6 (1) (f) GDPR continue. A list of the credit agencies that Ratepay can use can be found here: https://www.ratepay.com/legal-payment-creditagencies/
When using the payment method of a local third-party provider, your payment data will first be passed on to PayPal in accordance with Article 6 (1) (b) GDPR in order to prepare the payment. Depending on your selection of an available local payment method, PayPal then transmits your payment data to the relevant provider to carry out the payment in accordance with Article 6 (1) (b) GDPR:
- Immediately (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, The Netherlands)
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z oo, ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA SAS, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
For more information on data protection law, please refer to PayPal's data protection declaration: https://www.paypal.com /de /webapps /mpp /ua /privacy-full
- Shopify Payments
We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered by the payment service provider Shopify Payments, the payment will be processed by the technical service provider Stripe Payments Europe Ltd. , 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we send the information you provided during the ordering process together with the information about your order (name, address, account number, bank code, credit card number if applicable, invoice amount, currency and transaction number) in accordance with Article 6 (1) (b) GDPR. Your data will only be passed on for the purpose of payment processing with Stripe Payments Europe Ltd. and only insofar as it is necessary for this. You can find more information about Shopify Payments data protection at the following internet address: https://www.shopify.com/legal/privacy .
Data protection information on Stripe Payments Europe Ltd. you'll find here: https://stripe.com /de /privacy
- RIGHT AWAY
If you select the "SOFORT" payment method, payment is processed via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we pass on the information you provided during the ordering process together with the information about your order in accordance with Art. 6 Paragraph 1 lit. b GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on for the purpose of payment processing with the payment service provider SOFORT and only to the extent that it is necessary for this. You can find more information about SOFORT's data protection regulations at the following Internet address: https://www.klarna.com/sofort/datenschutz .

9.7 Credit Check

Should we make an advance payment (e.g. delivery on account), we reserve the right to carry out a credit check on the basis of mathematical-statistical procedures in order to protect our legitimate interest in determining the solvency of our customers. We transmit the personal data required for a credit check to the following service providers in accordance with Article 6 (1) (f) GDPR:

SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden, ​​​​​​Germany

The credit report can contain probability values ​​(so-called score values). As far as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values. We use the result of the credit check in relation to the statistical probability of payment default for the purpose of deciding on the establishment, implementation or termination of a contractual relationship.
You can object to this processing of your data at any time by sending a message to the person responsible for data processing or to the aforementioned credit agency. However, we may still be entitled to process your personal data if this is necessary for contractual payment processing.

10) Online Marketing

10.1 Facebook pixel for creating custom audiences with advanced data matching (with cookie consent tool)
Within our online offer, the so-called "Facebook pixel" of the social network Facebook is used in the mode of extended data comparison, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook").
On the basis of their express consent, if a user clicks on an advertisement placed by us on Facebook, the URL of our linked page will be appended by Facebook Pixel. After forwarding, this URL parameter is then written to the user's browser via cookie, which our linked page sets itself. In addition, specific customer data such as the e-mail address, which we collect on our website linked to the Facebook ad for transactions such as purchases, account logins or registrations, is recorded by this cookie (extended data comparison). The cookie is then read by the Facebook pixel and enables the data, including specific customer data, to be forwarded to Facebook.
With the help of the Facebook pixel with extended data comparison, Facebook is able to precisely determine the visitors of our online offer as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use the Facebook pixel with extended data synchronization in order to only display the Facebook ads we have placed to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products, which are determined based on the websites visited), which we transmit to Facebook (so-called “Custom Audiences”). With the help of the Facebook pixel with extended data comparison, we also want to ensure that our Facebook ads correspond to the potential interest of the user and are not annoying. This allows us to further evaluate the effectiveness of Facebook ads for statistical and market research purposes by understanding whether users were redirected to our website after clicking on a Facebook ad (so-called "conversion"). Compared to the standard version of Facebook Pixel, the advanced data matching feature helps us to better measure the effectiveness of our advertising campaigns by recording more attributed conversions.
All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines ( https://www.facebook.com/about/privacy/ ). The data can enable Facebook and its partners to place advertisements on and outside of Facebook.
These processing operations only take place if you have given your express consent in accordance with Article 6 (1) (a) GDPR.
The information generated by Facebook is usually transmitted to a Facebook server and stored there. This can also result in transmission to the servers of Meta Platforms Inc. in the USA. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

10.2 - Google AdSense
This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called "web beacons" (small invisible graphics) to collect information, which can be used to record, collect and evaluate simple actions such as visitor traffic on the website. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server and stored there. This can also lead to a transmission to the servers of Google LLC. come in the US.
Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser as part of Google AdSense will not be merged with other Google data. The information collected by Google may be transferred to third parties if this is required by law and/or if third parties process this data on behalf of Google.
All of the processing described above, in particular the reading of information on the end device used via cookies and/or web beacons, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google AdSense will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.
Google's privacy policy can be viewed here: https://www.google.de /policies /privacy /
- Google Ads conversion tracking
This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use Google Ads to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.
The conversion tracking cookie is set when a user clicks on an Ads ad placed by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.
Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.
You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available under the following link:
https://www.google.com/settings/ads/plugin?hl=de
Please note that certain functions of this website may not be available or may only be available to a limited extent if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://www.google.de /policies /privacy /
- Google Ads conversion tracking
This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use Google Ads to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.
The conversion tracking cookie is set when a user clicks on an Ads ad placed by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.
As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.
Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.
You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available under the following link:
https://www.google.com/settings/ads/plugin?hl=de
In order to address users whose data we have received in the context of business or business-like relationships in an even more interest-based advertising manner, we use a customer comparison function as part of Google Ads. To do this, we electronically transmit one or more files with aggregated customer data (mainly email addresses and telephone numbers) to Google. Google does not have access to clear data here, but automatically encrypts the information in the customer files during the transmission process using a special algorithm. The encrypted information can then only be used by Google to assign it to existing Google accounts that the data subject has set up. This enables personalized advertising to be played out via all Google services linked to the respective Google account.
Customer data is only transmitted to Google if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke this consent at any time with effect for the future. Further information on Google's data protection measures in relation to the Customer Match function can be found here: https://support.google.com /google-ads /answer /6334160 ?hl=en &ref_topic=10550182
Google's privacy policy can be viewed here: https://www.google.de /policies /privacy /
- Google Ads conversion tracking without cookies
This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). We use Google Ads to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.
This website uses Google Ads Conversion Tracking exclusively without the use of cookies, which means that the service never sets cookies on your end device.
Instead, the local memory of your browser is used to store an individual ID assigned by Google, which enables an analysis of your use of the website. For this purpose, certain user information is processed via the ID.
The ID is set when a user clicks on an Ads ad placed by Google. If the user visits certain pages of this website, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained in this way is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.
Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
If the information collected is personally identifiable, processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the statistical evaluation of the success of our advertising campaigns.
Google's privacy policy can be viewed here: https://www.google.de /policies /privacy /
- Google MarketingPlatform
This website uses the online marketing tool Google Marketing Platform operated by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("GMP").
GMP uses cookies to serve ads relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads multiple times. Google uses a cookie ID to record which ads are displayed in which browser and can thus prevent them from being displayed more than once. In addition, GMP can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a GMP ad and later, using the same browser, goes to the advertiser's website and buys something through that website. According to Google, GMP cookies do not contain any personal information.
Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and are therefore informing you as follows based on our level of knowledge: By integrating GMP, Google receives the information that you have accessed the relevant part of our website or clicked on one of our advertisements. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will find out and store your IP address. As part of the use of GMP, personal data may also be transmitted to the servers of Google LLC. come in the US.
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.
The privacy policy of GMP by Google can be found here: https://www.google.de /policies /privacy /

11) Web Analytics Services

Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses so-called "cookies", which are text files that are stored on your end device and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transmitted to a Google server and stored there. It can also be transmitted to the servers of Google LLC. come in the US.
This website uses Google (Universal) Analytics exclusively with the "_anonymizeIp()" extension, which ensures anonymization of the IP address by shortening it and excludes direct personal reference. As a result of the extension, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google LLC server in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services related to website activity and internet usage. The IP address transmitted by your browser as part of Google (Universal) Analytics is not merged with other Google data.
Using a special function, the so-called "demographic characteristics", Google Analytics also enables the creation of statistics with statements about the age, gender and interests of site visitors on the basis of an evaluation of interest-based advertising and using third-party information. This allows the definition and differentiation of user groups of the website for the purpose of target group-optimized alignment of marketing measures. However, data records collected via the "demographic characteristics" cannot be assigned to a specific person.
Details on the processing initiated by Google Analytics and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
All of the processing described above, in particular the setting of Google Analytics cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google Analytics will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded an order processing contract with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to pass it on to third parties.
For the transmission of data from the EU to the USA, Google relies on the so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the USA.
Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy ?hl=de &gl=de

12) Retargeting/ Remarketing/ Referral Advertising

Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, with which we advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Any further data processing will only take place if you have given your consent to Google linking your Internet and app browser history to your Google account and using information from your Google account to personalize ads that you see on the web regard. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data to Google Analytics data in order to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. come in the US.
Details on the processing initiated by Google Ads Remarketing and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available under the following link:
https://support.google.com /ads /answer /7395996 ?
Further information and the data protection regulations regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

OptiMonk
This website uses the OptiMonk service, a retargeting technology from WebShop Marketing Ltd., 129 Kassai Street, Debrecen 4028, Hungary. With the help of OptiMonk, we are able to show visitors to our website targeted and individual product recommendations on the home page, product detail page, shopping cart page or category page. The product recommendations are displayed on the basis of a cookie-based analysis of previous and current click and purchase behavior, but no personal data is stored. In these cases, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. You will be shown advertising that is highly likely to match your product and information interests.
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

plista
This website uses the retargeting technology of plista GmbH., Torstraße 33 - 35, 10119 Berlin, Germany ("plista"). Based on user behavior, this makes it possible for visitors to our website to be specifically informed of further own or third-party content in the form of banners that are likely to correspond to the respective user interest. This content is displayed on the basis of a cookie-based analysis of previous usage behavior, but no personal data is stored. For this interest-based determination of content, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your surfing behavior and thus adapt the content individually to the stored information.
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

Taboola
This website uses the retargeting technology of Taboola Inc., 16 Madison Square West 7th Floor, New York, NY 10010, USA ("Taboola"). Based on user behavior, this makes it possible for visitors to our website to be specifically informed of further own or third-party content in the form of banners that are likely to correspond to the respective user interest. This content is displayed on the basis of a cookie-based analysis of previous usage behavior, but no personal data is stored. For this interest-based determination of content, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your surfing behavior and thus adapt the content individually to the stored information.
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

13) Site Functionalities

13.1 Facebook plugins with 2-click solution
Our website uses so-called social plugins ("plugins") from the social network Facebook, which is operated by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").
In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” solution. You can recognize deactivated plugins by the fact that they have a gray background. This integration ensures that when you visit a page on our website that contains such plugins, no connection to the Facebook servers is established. Your browser only establishes a direct connection to the Facebook servers when you activate the plugins and thus give your consent to data transmission in accordance with Article 6 Paragraph 1 lit. The content of the respective plugin is transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) to Facebook. We have no influence on the amount of data that Facebook collects using the plugins. As far as we know, Facebook receives information about which of our websites you have currently and previously accessed. By integrating the plugins, Facebook receives the information that your browser has accessed the corresponding page of our website even if you do not have a Facebook profile or are not currently logged in. The information collected (including your IP address) is transmitted directly from your browser to a Meta Platforms Inc. server in the USA and stored there. If you interact with the plugins, the corresponding information is also sent directly to a Facebook server and stored there. The information is also published on Facebook and displayed to your contacts there.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no effect on the data that has already been transferred to Facebook.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook's data protection information: https://www.facebook.com/policy.php

13.2 Facebook plugins with Shariff solution
Our website uses so-called social plugins ("plugins") from the social network Facebook, which is operated by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").
In order to increase the protection of your data when you visit our website, these buttons are not fully integrated as plugins, but only integrated into the page using an HTML link. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection to the Facebook servers is established. If you click on the button, a new browser window opens and calls up the Facebook page, where you can interact with the plugins there (possibly after entering your login data).
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook's data protection information: https://www.facebook.com/policy.php

13.3 Instagram plugin as a Shariff solution
Our website uses so-called social plugins (“plugins”) from the online service Instagram, which is operated by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland (“Facebook”).
In order to increase the protection of your data when you visit our website, these buttons are not fully integrated as plugins, but only integrated into the page using an HTML link. This type of integration ensures that when you visit a page on our website that contains such buttons, no connection to the Instagram servers is established. If you click on the button, a new browser window opens and calls up the Instagram page, on which you can interact with the plugins there (possibly after entering your login data).
The purpose and scope of the data collection and the further processing and use of the data by Instagram as well as your rights in this regard and setting options for protecting your privacy can be found in Instagram's data protection information: https://help.instagram.com /155833707900388 /

13.4 Use of Youtube Videos
This website uses the YouTube embedding function to display and play videos from the provider "Youtube", which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
The extended data protection mode is used here, which, according to the provider, only initiates the storage of user information when the video(s) is/are played. If the playback of embedded YouTube videos is started, the provider "Youtube" uses cookies to collect information about user behavior. According to information from "Youtube", these are used, among other things, to collect video statistics, improve user-friendliness and prevent abusive practices. If you are logged in to Google, your data will be assigned directly to your account when you click on a video. If you do not wish to be associated with your profile on YouTube, you must log out before activating the button. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. When using YouTube, personal data may also be transmitted to the servers of Google LLC. come in the US.
Regardless of whether the embedded videos are played back, a connection to the Google network is established each time this website is accessed, which can trigger further data processing operations without our influence.
All of the processing described above, in particular the reading of information on the end device used via the tracking pixel, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, YouTube videos will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website via alternative options communicated to you on the website.
Further information on data protection at "Youtube" can be found in the YouTube terms of use at https://www.youtube.com/static?template=terms as well as in the data protection declaration of Google under https://www.google.de /intl /de /policies /privacy

13.5 Use of Vimeo Videos
Plugins of the video portal Vimeo of Vimeo, LLC, 555 West 18th Street, New York, New York 10011, USA are integrated on our website. If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Vimeo servers. The content of the plugin is transmitted directly to your browser by Vimeo and integrated into the page. Through this integration, Vimeo receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Vimeo account or are not currently logged in to Vimeo. This information (including your IP address) is transmitted directly from your browser to a Vimeo server in the USA and stored there.
If you are logged in to Vimeo, Vimeo can immediately assign your visit to our website to your Vimeo account. If you interact with the plugins (e.g. by pressing the start button of a video), this information is also transmitted directly to a Vimeo server and stored there.
If you do not want Vimeo to directly assign the data collected via our website to your Vimeo account, you must log out of Vimeo before visiting our website.
The purpose and scope of the data collection and the further processing and use of the data by Vimeo as well as your rights in this regard and setting options for protecting your privacy can be found in Vimeo's data protection information: https://vimeo.com/privacy
The Google Analytics tracking tool from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, is automatically integrated into videos from Vimeo that are integrated on our site. This is Vimeo's own tracking, to which we have no access and which cannot be influenced from our side. Google Analytics uses so-called "cookies" for tracking, these are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server and stored there; this may also result in transmission to the Google LLC server. come in the US.
All of the processing described above, in particular the reading of information on the end device used via the tracking pixel, will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Vimeo videos will not be used during your visit to the site.
You can revoke your consent at any time with effect for the future. In order to exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website via alternative options communicated to you on the website.

13.6 SoundCloud
Functionalities of the music service SoundCloud, an offer from SoundCloud Global Limited & Co. KG, Rheinsberger Str. 76/77, 10115 Berlin ("Soundcloud"), for the playback of music titles are integrated on this website.
When you visit this page, a direct connection can be established between your browser and the SoundCloud servers via this integration, even if you do not have an account for SoundCloud or are not logged into one. SoundCloud receives the information that you have visited our site. The information collected in this respect (possibly including your IP address) is transmitted directly from your browser to a SoundCloud server in the EU and stored there. However, the information is not used to personally identify you and is not shared with third parties.
If you play a music title using the corresponding function while you are logged into your SoundCloud account, SoundCloud can assign your visit to our site to your user account.
The data processing described above takes place in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in the appealing acoustic design of visits to our website.
If you do not want SoundCloud to be able to assign your visit to our site to your SoundCloud user account, please log out of your SoundCloud user account. You can also object to the loading of the SoundCloud function and thus the data processing operations described above with add-ons for your browser for the future, e.g. with the script blocker "NoScript" ( http://noscript.net / ).
For more information, see Soundcloud's privacy policy at https://soundcloud.com/pages/privacy

13.7 Facebook Connect
On our website you can create a customer account or register using the social plugin "Facebook Connect" of the social network Facebook, which is operated by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ( "Facebook"), operated, using the so-called single sign-on technology, if you have a Facebook profile. You can recognize the social plugins of "Facebook Connect" on our website by the blue button with the Facebook logo and the inscription "Log in with Facebook" or "Connect with Facebook" or "Log in with Facebook" or "Sign in with Facebook".
If you access a page on our website that contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a Meta Platforms Inc. server in the USA and stored there. These data processing operations are carried out in accordance with Article 6 (1) (f) GDPR on the basis of Facebook's legitimate interest in the display of personalized advertising based on your surfing behavior.
By using this "Facebook Connect" button on our website, you also have the option of logging in or registering on our website using your Facebook user data. Only if you give your express consent in accordance with Article 6 (1) (a) GDPR prior to the registration process based on a corresponding notice about the exchange of data with Facebook, will we receive when using the “Facebook Connect” button from Facebook, depending on your personal data protection settings on Facebook, the general and publicly accessible information stored in your profile. This information includes user ID, name, profile picture, age and gender.
We would like to point out that after changes to Facebook's data protection conditions and terms of use, your profile pictures, the user IDs of your friends and the friends list may also be transferred if you mark them as "public" in your privacy settings on Facebook became. The data transmitted by Facebook is stored and processed by us to create a user account with the necessary data (title, first name, last name, address data, country, e-mail address, date of birth), if you have approved this on Facebook. Conversely, based on your consent, data (e.g. information about your surfing or purchasing behavior) can be transmitted by us to your Facebook profile.
The consent given can be revoked at any time by sending a message to the person responsible named at the beginning of this data protection declaration.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook's data protection information: https://www.facebook.com/policy.php
If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the Facebook plugins from loading with add-ons for your browser, e.g. with "Adblock Plus" ( https://adblockplus.org /de / ).

13.8 Google Sign In
On our website you can create a customer account or register via the "Google Sign-In" service from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") as part of the so-called Sign up for Single Sign On technology if you have a Google profile. You can recognize the Google sign-in function on our website by the button “Sign in with Google”, “Sign in with Google account” or “Sign in with Google”.
If you call up a page on our website that contains a Google login function, your browser establishes a direct connection to the Google servers. The content of the registration button is transmitted directly to your browser by Google and integrated into the page. Through this integration, Google receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Google profile or are not currently logged in to Google. This information (including your IP address) is transmitted from your browser directly to a Google server and stored there. It may also be transmitted to the Google LLC servers. come in the US. These data processing operations are carried out in accordance with Article 6 (1) (f) GDPR on the basis of Google's legitimate interest in the display of personalized advertising based on surfing behavior.
By using the Google login button on our website, you also have the option of logging in or registering on our website using your Google user data. Only if you give your express consent in accordance with Article 6 (1) (a) GDPR prior to the registration process on the basis of a corresponding notice about the exchange of data with Google, will we receive information from Google when using the Google button, depending on your personally made data protection settings at Google, the general and publicly accessible information stored in their profile. This information includes user ID, name, profile picture, age and gender.
We would like to point out that after changes to Google's data protection conditions and terms of use, your profile pictures, the user IDs of your friends and the friends list may also be transferred if you mark them as "public" in your privacy settings on Google became. The data transmitted by Google will be stored and processed by us to create a user account with the necessary data (title, first name, last name, address data, country, e-mail address, date of birth), if you have approved this with Google. Conversely, based on your consent, we can transfer data (e.g. information about your surfing or purchasing behavior) to your Google profile.
The consent given can be revoked at any time by sending a message to the person responsible named at the beginning of this data protection declaration.
The purpose and scope of the data collection and the further processing and use of the data by Google as well as your rights in this regard and setting options for protecting your privacy can be found in Google's data protection information: https://policies.google.com/privacy ?hl=de &gl=de
You can view the terms of use for using “Google Sign-In” here: https://policies.google.com/terms
If you do not want Google to directly assign the data collected via our website to your Google profile, you must log out of Google before visiting our website. You can also completely prevent the loading of the Google plugins with add-ons for your browser, eg with "Adblock Plus" ( https://adblockplus.org /de / ).

13.9 EHI Seal of Approval Widget
We use the "EHI Certified Online Shop" seal on our website, a widget from EHI Retail Institute GmbH, Spichernstraße 55, 50672 Cologne ("EHI"). When you visit our website, EHI servers load dynamic content (current rating of the shop, certificate, etc.) into the widget. Your IP address, the previously visited website, date and time of retrieval, the amount of data transferred, the type of browser used, the operating system you are using and the requesting provider (referrer data) are transmitted to the EHI servers. The processing takes place on the basis of our overriding legitimate interest in optimizing our offer in accordance with Art. 6 Para. 1 f DSGVO.
Further information on data protection at EHI can be found at: www.ehi-siegel.de/datenschutz

13.10 Trustami Trustmark
The Trustami seal of trust is integrated on this website to display the collected ratings and social media feedback. This serves to implement our legitimate interests in optimal marketing of our offer on our own website in accordance with Article 6 (1) (f) GDPR.
When the Trustami trust seal is called up, the web server automatically saves data (access data) in the form of a server log file, which contains, for example, the date and time of the call, your IP address in abbreviated form and the requesting provider. This access data is not evaluated and automatically overwritten no later than seven days after the end of your visit to the site. The Trustami seal of trust and the services advertised with it are an offer from Trustami GmbH, Schröderstraße 5, 10115 Berlin.
You can find more information about Trustami, the automated processing of data and the data protection regulations at https://www.trustami.com/datenschutz/

13.11 Trusted Shops Trust Badge
The Trusted Shops Trustbadge is integrated on this website to display our Trusted Shops seal of approval and to offer Trusted Shops membership for buyers after an order.
This serves to safeguard our overriding legitimate interests in optimal marketing of our offer, Art. 6 Para. 1 lit. f GDPR. The Trustbadge and the services advertised with it are an offer from Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.
When the Trustbadge is called up, the web server automatically saves a so-called server log file, which contains, for example, your IP address, date and time of the call, amount of data transferred and the requesting provider (access data) and documents the call. This access data is not evaluated and automatically overwritten no later than seven days after the end of your visit to the site.
Further personal data is only transmitted to Trusted Shops if you decide to use Trusted Shops products after completing an order or have already registered for use. In this case, the contractual agreement made between you and Trusted Shops applies.

13.12 Online Applications via a Form
On our website, we offer job applicants the opportunity to apply online using a corresponding form. Inclusion in the application process requires that applicants provide us with all the personal data required for a well-founded and informed assessment and selection via the form.
The required information includes general personal information (name, address, a telephone or electronic contact option) as well as performance-specific evidence of the qualifications required for a position. It may also be necessary to provide health-related information, which must be taken into account in the interest of social protection in the person of the applicant in terms of labor and social law.
In the course of sending the form, the applicant data is transmitted to us in encrypted form in accordance with the state of the art, stored by us and evaluated exclusively for the purpose of processing the application.
The legal basis for this processing is Article 6 Paragraph 1 Letter b GDPR (for processing in Germany in conjunction with Section 26 Paragraph 1 BDSG), in the sense of which going through the application process is considered to be the initiation of an employment contract.
Insofar as special categories of personal data within the meaning of Article 9 Paragraph 1 GDPR (e.g. health data such as information about the severely disabled status) are requested from applicants as part of the application process, the processing takes place in accordance with Article 9 Paragraph 2 lit. GDPR so that we can exercise our rights under labor law and social security and social protection law and comply with our obligations in this regard.
Cumulatively or alternatively, the processing of the special data categories can also be based on Art. 9 Para. 1 lit health or social care treatment or for the administration of health or social care systems and services.
If the applicant is not selected in the course of the evaluation described above, or if an applicant withdraws his or her application prematurely, the data submitted in the form of the applicant will be deleted after 6 months at the latest after notification. This period is based on our legitimate interest in being able to answer any follow-up questions about the application and, if necessary, in being able to meet our obligations to provide evidence from the regulations on the equal treatment of applicants.
In the event of a successful application, the data provided will be processed on the basis of Article 6 Paragraph 1 Letter b GDPR (for processing in Germany in conjunction with Section 26 Paragraph 1 BDSG) for the purposes of carrying out the employment relationship.

13.13 Applications for job postings by email
On our website we advertise currently vacant positions in a separate section, for which interested parties can apply by e-mail to the contact address provided.
Inclusion in the application process requires that applicants provide us with all the personal data required for a well-founded and informed assessment and selection together with the application by e-mail.
The required information includes general personal information (name, address, a telephone or electronic contact option) as well as performance-specific evidence of the qualifications required for a position. It may also be necessary to provide health-related information, which must be taken into account in the interest of social protection in the person of the applicant in terms of labor and social law.
Which components an application must contain in individual cases in order to be considered and the form in which these components are to be sent by e-mail can be found in the respective job advertisement.
After receipt of the application sent using the email contact address provided, the applicant data will be stored by us and evaluated exclusively for the purpose of processing the application. For questions that arise in the course of processing, we use either the e-mail address provided by the applicant with his application or a telephone number provided at our discretion.
The legal basis for this processing, including contacting us for queries, is Article 6 Paragraph 1 Letter b GDPR (for processing in Germany in conjunction with Section 26 Paragraph 1 BDSG), in the sense of which going through the application process is considered to be the initiation of an employment contract.
Insofar as special categories of personal data within the meaning of Article 9 Paragraph 1 GDPR (e.g. health data such as information on severely disabled status) are requested from applicants as part of the application process, the processing takes place in accordance with Article 9 Paragraph 2 lit. GDPR so that we can exercise our rights under labor law and social security and social protection law and comply with our obligations in this regard.
Cumulatively or alternatively, the processing of the special data categories can also be based on Art. 9 Para. 1 lit health or social care treatment or for the administration of health or social care systems and services.
If the applicant is not selected in the course of the evaluation described above or if an applicant withdraws his application prematurely, his data transmitted by e-mail and all electronic correspondence including the original application e-mail will be deleted after 6 months at the latest after notification. This period is based on our legitimate interest in being able to answer any follow-up questions about the application and, if necessary, in being able to meet our obligations to provide evidence from the regulations on the equal treatment of applicants.
In the event of a successful application, the data provided will be processed on the basis of Article 6 Paragraph 1 Letter b GDPR (for processing in Germany in conjunction with Section 26 Paragraph 1 BDSG) for the purposes of carrying out the employment relationship.

13.14 Google reCAPTCHA

On this website we also use the reCAPTCHA function of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This function is primarily used to distinguish whether an entry is made by a natural person or whether it is misused by machine and automated processing. The service includes sending the IP address and any other data required by Google for the reCAPTCHA service to Google and is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in determining individual personal responsibility on the Internet and avoiding abuse and spam. When using Google reCAPTCHA, personal data may also be transmitted to the servers of Google LLC. come in the US.

Further information on Google reCAPTCHA and Google's data protection declaration can be found at: https://www.google.com /intl /de /policies /privacy /

Insofar as this is legally required, we have obtained your consent in accordance with Art. 6 (1) (a) GDPR to process your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the above-described option to make an objection.

13.15 Google Translate

This site uses the "Google Translate" translation service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google") via an API integration. In order for the translation to be automatically displayed after you have selected a national language, the browser you are using connects to the Google servers. Google uses so-called "cookies", which are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transmitted to a Google server and stored there. It can also be transmitted to the servers of Google LLC. come in the US.
You can find more information about Google Translate and Google's privacy policy at: https://www.google.com/policies/privacy/

You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the "Cookie Consent Tool" provided on the website.

13.16 Google Customer Reviews (formerly Google Certified Reseller Program)

We work with Google through the Google Customer Reviews program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program gives us the opportunity to collect customer reviews from users of our website. After making a purchase on our website, you will be asked whether you would like to take part in a Google email survey. If you give your consent in accordance with Article 6(1)(a) GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate the shopping experience on our website. The review you submit will then be aggregated with our other reviews and displayed on our Google Customer Reviews logo and on our Merchant Center dashboard. Your rating will also be used for Google seller ratings. As part of the use of Google customer reviews, personal data may also be transmitted to the servers of Google LLC. come in the US.

You can revoke your consent at any time by sending a message to the person responsible for data processing or to Google.

Further information on Google's data protection in connection with the Google Customer Reviews program can be found under the following link: https://support.google.com /merchants /answer /7188525 ?hl=en

For more information on Google Seller Ratings privacy, please follow this link: https://support.google.com/google-ads/answer/2375474

13.17 Shopsync for Shopify

This website uses the Shopify app "Shopsync" from ShopSync LLC, PO Box 252, Jefferson City, TN 37760, USA.
With the help of ShopSync, the "Mailchimp" newsletter service is synchronized with our Shopify account in such a way that updates in Mailchimp email lists (such as a completed opt-out by a newsletter recipient) are also automatically stored on Shopify and on the other hand New contact data generated by contracts concluded on Shopify are automatically transferred to the Mailchimp email lists.

In the first case, data is processed in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest in the effective and cross-system maintenance of the files of advertising addressees and the efficient observance of legally significant status changes.

In the second case, the user's first and last name, address and e-mail address together with transaction-related information are only recorded on the basis of the user's express consent in accordance with Article 6 (1) (a) GDPR after a contract has been concluded on Shopify for inclusion in the Mailchimp list (purchase amount, time and date of purchase) transferred to Mailchimp by ShopSync.

Data transferred in this way is not stored or retained by ShopSync after synchronization. All information synced between Shopify and Mailchimp is transmitted over Secure Socket Layer (SSL) technology, and all information transmitted remains encrypted during the sync process.

The synchronization process requires information to be transmitted over a secure connection to servers hosted by Amazon Web Services in the United States.

You can find further data protection information on ShopSync here: https://shopsync.io/privacy-policy

14) Tools and Miscellaneous

14.1 - DATEV
We use the cloud-based accounting software from DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg (“DATEV”).
DATEV processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.
If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
You can find more information about DATEV, the automated processing of data and the data protection regulations at https://www.datev.de /web /de /m /ueber-datev /datenschutz /
- Lex office
We use the cloud-based accounting software "lexoffice" from Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg to do the accounting.
Lexoffice processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a semi-automated process.
If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
More information about lexoffice, the automated processing of data and the data protection regulations can be found at https://www.lexoffice.de /datenschutz /
- sevDesk
We use the sevDesk service, the cloud-based accounting software from sevDesk GmbH, Hauptstrasse 115, 77652 Offenburg, to do the accounting.
SevDesk processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.
If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
You can find more information about sevDesk GmbH, the automated processing of data and the data protection regulations under https://sevdesk.de/security-data-protection/
- Central ERP
We use the cloud-based accounting software from Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg (“Xentral ERP”) to do the accounting.
Xentral ERP processes incoming and outgoing invoices and, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting from them in a partially automated process.
If personal data is also processed here, the processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
You can find more information about Xentral ERP, the automated processing of data and the data protection regulations at https://xentral.com /de /datenschutz /

14.2 Cookie Consent Tool

This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies that require consent and cookie-based applications. The "Cookie-Consent-Tool" is displayed to users when the page is accessed in the form of an interactive user interface, on which consent can be given for certain cookies and/or cookie-based applications by ticking the box. By using the tool, all cookies/services that require consent are only loaded if the respective user gives their consent by ticking the box. This ensures that such cookies are only set on the respective end device of the user if consent has been given.
The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed here.
If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and therefore a legally compliant design of our website.
Another legal basis for processing is Art. 6 (1) (c) GDPR. As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.
Further information on the operator and the setting options of the cookie content tool can be found directly in the corresponding user interface on our website.

14.3 - Bing Maps
On our website we use Bing Maps from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA ("Bing Maps"). Bing Maps is a web service for displaying interactive (land) maps to visually display geographic information. Using this service will show you our location and make it easier to get there.
As soon as you call up the sub-pages in which the Bing Maps map is integrated, information about your use of our website (such as your IP address) is transmitted to Microsoft servers in the USA and stored there. The processing of your personal data takes place in accordance with Art. 6 Para. 1 lit.f DSGVO on the basis of our legitimate interest in the needs-based design of our website. If you do not agree to the future transmission of your data to Microsoft when using Bing Maps, you also have the option of completely deactivating the Bing Maps web service by switching off the JavaScript application in your browser. Bing Maps and thus also the map display on this website cannot then be used.
You can read the Bing Maps Terms of Use at https://www.microsoft.com/en-us/maps/product/terms see.
Insofar as this is legally required, we have obtained your consent in accordance with Art. 6 (1) (a) GDPR to process your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the above-described option to make an objection.
- Google Maps
On our website we use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google Maps is a web service for displaying interactive (land) maps to visually display geographic information. Using this service will show you our location and make it easier to get there.
As soon as you call up those sub-pages in which the Google Maps map is integrated, information about your use of our website (such as your IP address) is transmitted to Google's servers and stored there. This can also result in transmission to the servers of Google LLC. come in the US. This occurs regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google saves your data (even for users who are not logged in) as usage profiles and evaluates them. The collection, storage and evaluation are carried out in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of Google's legitimate interest in the display of personalized advertising, market research and/or the needs-based design of Google websites. You have the right to object to the creation of these user profiles, although you must contact Google to exercise this right. If you do not agree to the future transmission of your data to Google when using Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. Google Maps and thus also the map display on this website cannot then be used.
You can read Google's terms of use at https://www.google.de /intl /de /policies /terms /regional.html see the additional terms of use for Google Maps https://www.google.com /intl /de_US/help /terms_maps.html
Detailed information on data protection in connection with the use of Google Maps can be found on the Google website ("Google Privacy Policy"): https://www.google.de /intl /de /policies /privacy /
Insofar as this is legally required, we have obtained your consent in accordance with Art. 6 (1) (a) GDPR to process your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the above-described option to make an objection.

14.4 - Net Reviews SAS to verify and publish customer reviews
To verify and publish customer reviews, we use the services of Net Reviews SAS, 18-20 Avenue Robert Schuman, 13002, Marseille, France ("Net Reviews"), operating in Germany under "Real Reviews by NetReviews". If you submit a review on our website, your first and last name, your e-mail address, order date and number as well as your name and international references (GTIN/ISDNF) will be collected, sent to Net Reviews and evaluated there in order to legitimize a customer review for to make a specific order. This processing is carried out in accordance with Article 6 (1) (f) GDPR on the basis of our legitimate interest in guaranteeing the authenticity of customer reviews by ensuring that they are related to the transaction and preventing review abuse. After the review has been checked and approved, the data will be deleted by Net Reviews.
More information on data protection at Net Reviews can be found at https://www.echte-bewertungen.com /index.php ?page=mod_protectiondonnees

15) Rights of the data subject

15.1 The applicable data protection law grants you the following data subject rights (rights to information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data, whereby reference is made to the legal basis given for the respective exercise requirements:

• Right to information according to Art. 15 GDPR;
• Right to rectification according to Art. 16 GDPR;
• Right to erasure according to Art. 17 GDPR;
• Right to restriction of processing in accordance with Art. 18 GDPR;
• Right to information according to Art. 19 GDPR;
• Right to data portability according to Art. 20 GDPR;
• Right to revoke granted consent in accordance with Art. 7 Para. 3 GDPR;
• Right to complain according to Art. 77 GDPR.

15.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF A BALANCING OF INTERESTS IN OUR PREVIOUS LEGITIMATE INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN PROVE COMPREHENSIVE REASONS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING IS FOR THE CERTIFICATION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING. YOU MAY OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED FOR DIRECT MARKETING PURPOSES.

16) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal basis, the processing purpose and - if relevant - also based on the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of an express consent in accordance with Article 6 Paragraph 1 lit. a GDPR, this data is stored until the person concerned revokes his consent.

If there are statutory retention periods for data that are processed as part of legal or similar obligations on the basis of Article 6 (1) (b) GDPR, this data will be routinely deleted after the retention period has expired, provided that it is no longer required to fulfill or initiate a contract and/or we have no legitimate interest in further storage.

When personal data is processed on the basis of Article 6 (1) (f) GDPR, this data is stored until the data subject exercises his or her right to object under Article 21 (1) GDPR, unless we can provide compelling reasons worthy of protection for processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Article 6 Paragraph 1 lit. f GDPR, this data is stored until the data subject exercises his right of objection under Article 21 Paragraph 2 GDPR.

Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.